New Masculinity
A video campaign created in collaboration with Iggy LDN to promote a report
about the changing face of masculinity.
We invited nine males of different ethnicities, ages and occupations to debate what being a man means to them.Their conversation was recorded as a video campaign exploring the changing male mindsets and capturing the watershed moment for discussion about gender in 2018.
We invited nine males of different ethnicities, ages and occupations to debate what being a man means to them.Their conversation was recorded as a video campaign exploring the changing male mindsets and capturing the watershed moment for discussion about gender in 2018.